Human-First AI Consulting

AI Strategy.
People Strategy.
One Plan.

AI automation, enablement, and training, with workforce planning, in one integrated approach. Built to drive real ROI through smart AI adoption, with your people factored into the plan from the start.

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20+
Years of Experience
1,000+
Businesses Advised
Awarded
Top AI Trainer 2026
Our Position

AI is here to drive real ROI. Faster output, smarter operations, leaner cost structures. That's the point.

The companies that actually get there don't treat AI as a tools rollout. They plan the strategy, the team, and the implementation as one connected conversation. That's the difference between AI that delivers and AI that fades.

The Approach

Three layers that work together.

Real AI ROI comes from focus, not effort. We help you focus on the AI automation and enablement that actually moves revenue, saves real hours, or closes a measurable gap, then plan the rollout so adoption sticks.

01

Plan

Every engagement starts with understanding your business: how your team works, what tools you're using, and where AI can create the most value. Smart planning upfront is what separates the rollouts that work from the ones that fade.

02

Align

Bringing AI into a business is a leadership moment, not just a tools moment. We help leadership and teams get on the same page so AI integration feels intentional, not disruptive, and the right support is in place from day one.

03

Implement

Hands-on training, workflow integration, and ongoing momentum. Built around your team's actual work so AI becomes part of how things get done, not another initiative that fades.

Services

Engage at any layer.

Use us as a trainer for your team, a workforce strategist alongside your leadership, or both. Each engagement scales to where your organization is in its AI journey.

01
Live AI Workshops
Hands-on, role-specific training for marketing, sales, operations, and leadership teams.
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02
AI Automation & Adoption Strategy
Strategic engagement for leadership teams. Discovery, roadmap, automation planning, team readiness, and ongoing advisory so AI rollouts are intentional, integrated, and built to last.
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03
AI Integration & Strategy
Identify the highest-ROI AI use cases for your business and build a clear roadmap to implement them. Grounded in 20+ years of revenue and operations experience.
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04
1:1 Executive Coaching
Private, hands-on AI coaching for founders, executives, and senior leaders who want to work with AI directly on their own priorities and decisions.
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About Gisele

Practitioner first. Human first.

Gisele Hasman, founder of GQ & Company

"My career has always been about one thing: connecting strategy to revenue. The tools have evolved. The goal never has. That's what makes my AI work different — I know what sales needs, what marketing is doing, and where the gap between them is quietly costing revenue."

— Gisele Hasman, Founder

i.
Two decades in marketing & revenue

A career rooted in marketing strategy, sales, and media — from MTV, ESPN, CNN, and Fox News to the Orange County Register and Experian. 10+ years of marketing consulting across SMBs to enterprise.

ii.
Top Artificial Intelligence Trainer (2026)

Recognized by the California State Treasurer's Office at the 4th Annual AI Business Summit. Skip the theory, show the work. Live demos, real use cases, real outcomes.

iii.
Integrated, not improvised

Strategy, training, and ongoing support brought into one cohesive engagement. So AI becomes part of how your business runs, not a one-time event that fades.

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What Clients Say

Real results, in their words.

"

Gisele facilitated an excellent digital marketing and AI workshop for our team at Sumi Agro Europe. She kept us engaged and excited right to the very last minute. A remarkable area with unlimited opportunities, and Gisele brought it to life in a way that was both practical and inspiring. Highly recommend.

John Lord
Group Agritech Manager, Sumi Agro Europe Limited, London
"

Working with Gisele was a great pleasure. Her knowledge and experience in AI and digital marketing are exceptional. She brought real clarity and practical value to our team across Europe.

Ralitza Yanakieva
General Manager, Sumi Agro Germany / Europe Group
"

You do exactly that: helping businesses move past the hype and actually use AI in ways that create real results. I am forever thankful for your help, guidance, ideas and most of all, knowledge. You make it too easy.

Sam Kurd, MA
Stunning Websites & Video Clips
"

As a fellow trainer I truly admire your ability to relay information to large groups of people in an easy to digest manner. You have helped our team become more knowledgeable users of AI and I appreciate you for that.

Clare Rosenberg
Corporate Trainer, STAND 8 Technology
Common Questions

What people ask first.

An AI consultant helps a business identify which tasks and workflows are worth automating, selects the right tools for those specific jobs, and prepares the team to actually use them. At GQ & Company, that means planning the strategy, the rollout, and the team enablement as one connected engagement, so AI adoption sticks instead of fading after the initial excitement.

GQ & Company is practitioner-led, not theory-led. Founder Gisele Hasman spent two decades in sales, marketing, and revenue operations, including managing more than $5 million per month in ad spend at Experian under CFPB oversight, so the training is grounded in how revenue actually gets made. Every workshop uses live demos and real use cases from your business rather than generic examples.

AI automation is using AI tools to handle workflows that used to require manual effort. AI enablement is helping teams work effectively with AI tools in their day-to-day. Most companies need both. We approach them as one connected conversation: which workflows should be automated, which tools fit the team, and how to set people up to actually use them. That integrated approach is what makes adoption stick.

Most companies do not fail because the tools do not work. They fail because they automate the wrong things, skip the strategic groundwork, or deploy tools without preparing the team, which leads to initiative fatigue and inconsistent adoption. The fix is to plan strategy, automation, and team enablement together, with the highest-leverage workflows identified before any tool is rolled out.

Each workshop includes a discovery call to understand your team, tools, and goals, a custom curriculum built around your real workflows, live interactive delivery on-site or virtual, and a take-home prompt library your team can use the same day. Sessions are role-specific for marketing, sales, operations, or leadership, and can be delivered in English or Spanish.

Every engagement is shaped around the team's specific situation, so pricing varies based on scope. After a discovery call, you'll receive a written proposal with clear scope, deliverables, timeline, and investment outlined. Engagements range from single-session workshops up to multi-month strategic consulting work.

Workshops produce same-day practical results because they're built around live demos and real use cases. Teams leave with workflows they can use Monday morning. For deeper changes (new automated workflows, integrated team usage), measurable impact typically shows up within 2 to 4 weeks. For broader adoption strategy engagements, results land across a 60 to 90 day horizon.

Engagements range from solo founders and executive teams up to enterprise organizations with hundreds of employees. The common thread is leadership that wants AI adoption planned intentionally, not improvised. Industries served include marketing, sales, professional services, education, agritech, real estate, and finance. The work is delivered in English and Spanish.

GQ & Company is based in Orange County, California, serving clients across Newport Beach, Irvine, Anaheim, Costa Mesa, Huntington Beach, and the broader Southern California region. Engagements are delivered on-site or virtually, with past training delivered to teams across the United States and internationally including Sumi Agro Europe (London) and Sumi Agro Germany.

Let's Talk

Ready to bring it all into one plan?

Book a discovery call. We'll talk through where your team is, what you're trying to do with AI, and what an integrated AI and workforce plan could look like for your business.

Book a Discovery Call